Search Engine Optimization

SEARCH ENGINE OPTIMIZATION

90% of internet users never go beyond the first 3 pages of the search results in a search engine

Every day, millions will use search engines to find products or services. 90% of those people will click links on the first 3 pages of the search results. Is your site on that first page? With nearly 14 billion online searches every month and social media sites that rival populations of large countries, there’s unlimited opportunity. But to take advantage of that opportunity, it is vital to rank high in the search engines, and to make sure your website turns visitors into leads and sales. If you don’t understand how to successfully apply these strategies, then your customers will go to your competitors instead.

More than 85% of web users employ search engines to find Information, web sites, products and services

Search Engines are the number one source of traffic to your website with more than 85% of web users employing search engines to find web sites. Around 90% of them don’t go beyond 3 pages of the search results, with majority of them visiting websites listed on the first page. If your website is not listed in top 10 for major search engines, you are losing to your competition every moment. SEO can help to increase the traffic to your site. SEO techniques provide the activity of optimizing Web pages or whole sites in order to make them more search engine-friendly, thus getting higher positions in search results.

In 2010 – 1.8 billion users in the world with only 26.6% penetration With a growth rate of 400% from 200-2009. This is projected to grow even faster. How are you and your business getting ready for this ?

If your prospect does not find you on the first 3 pages of their search engine when they are searching for you, then you don’t exist.

If you are not found on the first 3 pages then you don’t exist

This is our typical process for implementing an SEO project:

SEO can be broken down into three essential areas: Website structure, Content, and Linking. These are the basics of SEO that you need to understand and get right first.

SITE STRUCTURE: One of the first problems that a website has to address is whether or not their site can actually be crawled by the search engine spiders. You can have the best content in the world, but if the search engine spiders can’t get to it you won’t reap the benefits! Here are some things you can do to help your site be more crawl-able:

CONTENT: Once you have your website’s architecture set up the right way, the next step is to make sure that your content is well-optimized to help your site rank for your main keyword phrases.

LINKING: Setting your site up the right way is one step, but getting traffic to your website takes a lot more than just using keywords on your pages. The other big key to getting a good rank on the search engines is to get other sites linking to you. By getting these links you are showing that your site has credibility and is worth ranking well.